Coping with Recurring Issues in BtoB research : The Sisyphus effect? Or a "rolling stone" Syndrome? | Cova, Bernard
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Coping with Recurring Issues in BtoB research : The Sisyphus effect? Or a "rolling stone" Syndrome?


in The IMP Journal, 8 (3)

ISSN : 0809-7259

par Cova, Bernard ; Pardo, Catherine (19..-....) ; Salle, Robert (19..-....) ; Spencer, Robert

2014 - 101-106 P. | En anglais

Voir la revue «IMP journal»

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