0 review
Article
Pourquoi enseigner l’ethnographie aux managers (à l’ère des big data) ?
in The Conversation France,
2018 | In français
Suggestions
Du même auteur
Why teach ethnography to managers (in the big data era)? in The Conversation
Rokka, Joonas ; Sitz, Lionel (1981-....) , 2018
Article
In management circles and beyond, companies are rushing to integrate, adapt and exploit big data in their organisations. Moreover, they are willing to recruit nearly anyone with a mention of “big data” or “artificial intelligence” in their resumes. T...
Source : LEARNING HUB COLLECTIONS
Pourquoi enseigner l'ethnographie aux managers (à l'ère du Big Data) ? in Survey Magazine
Sitz, Lionel (1981-....) ; Rokka, Joonas , 2019
Article
Dans les cercles de gestion et au-delà, les entreprises s'empressent d'intégrer, d'adapter et d'exploiter le Big Data dans leurs organisations. Suivant l'exemple d'Amazon, Netflix, Spotify, Zappos et Walmart, les entreprises construisent des solution...
Source : LEARNING HUB COLLECTIONS
Champagne: marketplace icon in Consumption Markets and Culture
Rokka, Joonas , 2017 - 275-283 p.
Article
What makes a simple wine, grown in a rather mediocre wine-growing region, one of the most famous and magical marketplace icons of today? How did champagne establish such a unique position, against all the odds, and become the global symbol of celebra...