Conference paper


Addicted to Consumers


in 10th EIASM Interpretive Consumer Research Workshop, Lyon, France, May 9-10, 2019

by Cayla, Julien ; Auriacombe, Brigitte (1962-....) ; Rokka, Joonas ; EIASM Interpretive Consumer Research Workshop. 10th, Lyon, France, May 9-10, 2019

Published by EIASM, European Institute for Advanced Studies in Management 2019



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