Principles of Marketing | Kotler, Philip
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Principles of Marketing


by Kotler, Philip ; Armstrong, Gary (19..-....) - professeur de marketing

Published by Pearson Education 2008 - pagination multiple | In anglais

Management Thesaurus

GESTION DU MARKETING
THEORIE DU MARKETING
COMPORTEMENT DU CONSOMMATEUR
ETUDE DE MARCHE
SEGMENTATION
POSITIONNEMENT
MARKETING MIX
MARKETING INTERNATIONAL
MANUEL

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